Cossette Ventes: Your Sales... Our Priority!

All of Cossette Ventes' training programs
are based on the revolutionary
Progressive Improvement Program (PIP).
(Used by the majority of U.S. businesses that make up the Fortune 500,
the PIP is now available in Quebec.)

The New Strategic Sales Technique / Selling to the Top / PPP sur les Handling Objections and Closing Techniques through PIP

THE NEW STRATEGIC SALES TECHNIQUE

Since 1985, the new strategic sales technique allows companies like Hewlett-Packard, Marriott, General Electric, Hallmark and Coca-Cola to stay at the forefront of their respective fields.

The philosophy of new strategic sales is based on the premise that getting a single order is never enough. In effect, true success in sales is not contingent upon getting the order, but upon repeat sales, solid references and long-term business relationships.   In order to reach these goals, each sales objective should be managed as if it were in itself a business partnership that is beneficial to both customer and salesperson.

This technique works. By reviewing the financial statements of the companies who use the technique, it is easy to verify the results.   Many of these firms have seen a dramatic increase in their sales figures shortly after putting the technique into practice. We have heard hundreds of stories from representatives who saw customers who were considered to be lacking in potential literally have their profits explode after a strategic plan was drafted and applied.

Since 1985, the win/win idea has expanded to thousands of firms. The estimate is that, in North America alone, 150,000 representatives make use of this sales technique, and that roughly 25,000 more are introduced to it each year.

To date, sales representatives in Quebec have rarely used this process because of the fact that it was never translated into French.   With globalization and the opening of international markets, it is essential that our representatives be initiated into this extraordinary program.

SELLING TO THE TOP

This workshop explains the benefits of selling directly to the decision-makers and not to the masses. You will learn the answers to key questions such as why people buy and at what point you should walk away. You will also learn to get around the blockers and get directly to the boss

It is not a workshop about salesmanship, but one about forming strong relationships and partnerships. It teaches you that if there is not much difference between your product or service and that of your competitor, then there should be a huge difference in the way that you deal with people.

Based on representatives’ practical experience of selling to the upper echelon, the Selling to the Top workshop contains a wealth of information that can help transform your company and increase your sales beyond your highest expectations.

HANDLING OBJECTIONS AND CLOSING TECHNIQUES THROUGH PIP

According to Harvard Business School, the best way to perfect sales is through practice. Like a professional athlete, a salesperson must constantly practice his discipline in order to improve his performance.

Used effectively by the majority of U.S .companies making up the Fortune 500, these revolutionary and practical techniques are presently considered to be the only ones that give real results.

What more is there to say? Register your representatives right away for a day of practical training focused on closing techniques and efficient handling of objections, and don’t lose another sale! Contact us immediately for PIP workshop dates.

Top